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Auckland Boat Show

Auckland Boat Show

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Register your interest

The Auckland Boat Show is owned and operated by NZ Marine for all marine-related companies and concentrates on attracting strong customer attendance by people who love boating and the water.

Our long standing exhibitors tell us that show attendees are in the market to purchase a boat or new equipment and to see and hear about what’s new; feedback which is also backed up by our statistics. We know that people love experiencing boats in their natural environment on or near the water and, with the show once again held in Jellicoe Harbour in the heart of Auckland, we know it’s the best show environment in the country for people to complete large purchases. The show and our marketing activities continue to evolve to meet the expectations of show visitors and exhibitors alike, focusing on attracting high quality buyers, those new to boating or weighing up their next purchase, or those looking for information and inspiration before they purchase.

The show is a recognised member of the International Federation of Boat Show Organisers and New Zealand’s biggest boat show. Get in touch with us to hear more on how the Auckland Boat Show can help your business reach its goals.

 


    Inside pavilionOutside pavilionMarina on water


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    Meet Our Exhibitors

    Getting here

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    Like many in New Zealand’s marine industry, Smuggl Like many in New Zealand’s marine industry, Smuggler Marine is a family-owned business which has evolved and grown alongside the Auckland Boat Show. 

Smuggler Marine, as it was rebranded in 2004, started life in 1986 as David Pringle Boatbuilders, mainly building yachts including some of the iconic Ross 930s and Elliot 1050s that are still sailing today. 

In 2004 the business moved into powerboats and created its very first Smuggler. 

“That’s when we started focusing on the boat show market,” says Pauline Pringle. “Boat shows were the way we made sure everyone knew what a Smuggler was.”

“The Auckland Boat Show is in a great location, high end, people are there to buy boats, and it’s full of opportunity for our business. We love the customers, the variety of people and exhibitors and the end of summer vibe.” 

Meet the Smuggler team at the Auckland Boat Show 2026, 5-8 March.
    Auckland Boat Show from above! From sea trials t Auckland Boat Show from above! 

From sea trials to superyachts, here’s a glimpse of everything waiting for you.

Secure your tickets, link in bio 🎟️
    We can't wait to welcome back our marina exhibitor We can't wait to welcome back our marina exhibitors! With multiple New Zealand Premieres, our exhibitors are busy preparing their world class displays!

Tickets on sale now, link in bio!
    The sun is shining and we are only 52 days away fr The sun is shining and we are only 52 days away from the 2026 Auckland Boat Show... no better time to be a boat enthusiast! 

Tickets on sale now! 

Link in bio.
    The 2026 Auckland Boat Show will host multiple New The 2026 Auckland Boat Show will host multiple New Zealand and Asia Pacific premieres, including @orakeimarine debut of the stunning Prestige Yachts F4.3.

And that’s just the beginning… stay tuned to see what else will be on display 👀

Tickets are on sale now:
https://aucklandboatshow.flicket.co.nz/events/144d6e1c-608d-4df9-bd13-d4d4363f1fe4
    The Sea Trial Section is back at the Auckland Boat The Sea Trial Section is back at the Auckland Boat Show, with 32 boats available to test on the water. 

From fishing boats to amphibious models, and a range of engine types, this is your chance to see how it really handles, not just how it looks!
    The perfect Christmas gift for the uncle who’s har The perfect Christmas gift for the uncle who’s hard to buy for — or any boat enthusiast!

For a limited time, get two single-day passes to the Auckland Boat Show for just $40. 

Offer only valid until December 24th. Purchase online at auckland-boatshow.com
    Our 2026 show celebrates 25 years of the Auckland Our 2026 show celebrates 25 years of the Auckland Boat Show! 
From the first NZ Marine run show in 1999 to today’s world-class event, the Auckland Boat Show has grown into a celebration of industry leading innovation, talent, and marine passion. With exhibitors spanning sustainability, careers, fishing, high-end charters and sales, and sea trials, it’s been an incredible journey.
Take a look back at some moments from the last 25 years!

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    © 2026 Auckland Boat Show · +64 (0)9 360 0056 · events@nzmarine.com · www.auckland-boatshow.com
    Owned and managed by the NZ Marine Industry Association PO Box 90 448, Victoria Street West, Auckland 1142